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Bartow J Elmore
Author
Language
English
Formats
Description
Coke's insatiable thirst for resources shapes the company and reshapes the globe in this absorbing history.
Coca-Cola's success in building a global empire out of sugary water drew on more than a secret formula and brilliant advertising. The real secret to Coke's success was its strategy, from the beginning, to offload production costs and risks onto suppliers and franchisees. Outsourcing and a trim corporate profile enabled Coke to scale up production...
Author
Publisher
W. W. Norton & Company, Inc
Pub. Date
[2021]
Language
English
Description
"A deeply researched and eye-opening history that shows how Monsanto came to have outsized influence over our food system. This is the definitive history of Monsanto, a St. Louis chemical firm that became the world's largest genetically engineered seed enterprise. Monsanto merged with German pharma-biotech giant Bayer in 2018, but its Roundup Ready seeds, introduced twenty-five years ago, are still reshaping the farms that feed us. Incorporating global...
Author
Publisher
The University of North Carolina Press
Pub. Date
[2023]
Language
English
Description
"The rural roads that led to our planet-changing global economy ran through the American South. That region's impact on the interconnected histories of business and ecological change is narrated here by acclaimed scholar Bart Elmore, who uses the histories of five southern firms--Coca-Cola, Delta Airlines, Walmart, FedEx, and Bank of America--to investigate the environmental impact of our have-it-now, fly-by-night, buy-on-credit economy. Drawing on...
Publisher
University of Wyoming Press
Pub. Date
[2024]
Language
English
Description
"Big Box USA presents a new look at how the big box retail store has dramatically reshaped the US economy and its ecosystems in the last half century. From the rural South to the frigid North, from inside stores to ecologies far beyond, this book examines the relationships that make up one of the most visible features of late twentieth-century and early twenty-first-century American life. The rise of big box retail since the 1960s has transformed...
